INCHEON AIRPORT · OFFICIAL · KST
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KORETAIL · GENERAL OPERATING GUIDE
General operating suggestions, not sales or store-visitor forecasts.
Staff from the queue in front of your store and what customers ask. The security queue is not your customer count.
For liquids, fragrances and sets, ask about connections before checkout and point to official carriage guidance. Have the airline confirm transfer restrictions; never promise clearance.
Remove friction between comparing, trying and buying.
Separate sun care, masks, skin care and makeup; reconcile sellable shelf and stockroom quantities. Use your own sales records to identify popular options, then list alternative shades, sizes and price differences for missing ones.
A stocked product may still lack the requested option. Area population cannot establish demand for a specific product.
Ask about intended use, texture preference and budget; explain differences using product labels. Check single-use tools and tester cleaning/replacement records, and separate testers from sellable stock. Refer ingredient and precaution questions to official product information.
Clear product information and maintained testers support continuous service. Do not promise effects or suitability for a customer’s skin.
Before the forecast busy period, assign consultation and checkout/packing responsibilities. Prepare gift-set contents and prices, payment options and exchange information. Adapt language support to actual enquiries and adjust the task where a queue forms.
Foreign resident counts and airline nationality do not reveal a customer’s language or preferences. Use observed enquiries and queues.
Use your own sales records to check stock by shade and size separately from testers
Check price and ingredient information and explanations in languages customers actually request
Place multilingual staff before the busy band begins
Re-check tester hygiene and whether any tester has run out midway
Write down the fastest-moving items of the day and use them for the next order
Reconcile payment cancellations and, where the store offers tax refunds, the relevant paperwork